So where was the best customer satisfaction in 2015?

Coffee is big business, freshly brewed pick up a cup on the way to where you’re going coffee is very big business.

Some people have their absolute favourite places and will go out of their way to go there regularly.

For some life each day doesn’t start without a cup of their favourite.

But is it just the coffee that make people go to a set place, or is it the whole experience and the fact that the person behind the coffee machine knows just how you like it?

So which coffee place has been found to be the best satisfaction provider in 2015?

Doughnut King.

Each year Roy Morgan runs surveys to determine customer satisfaction ratings of Australian service industry and retailers. 50,000 Australians were asked about their experiences.

At the end of the year the results are accumulated and the final best satisfaction providers are announced for the year in the Roy Morgan Customer Satisfaction Awards.

So which supermarket provided the best satisfaction in 2015?

IGA Foodland in South Australia.

The quick serve (fast food) restaurant providing the best satisfaction was – Pizza Capers.

CEO of Roy Morgan Research, Michele Levine said; “Now in their fifth year, the Roy Morgan Customer Satisfaction Awards are widely considered to be the most accurate, reliable measure of customer satisfaction in Australia.”