Aussies aren’t eating enough fruit but we love chocolate

Even though the CSIRO’s Fruit, Vegetables and Diet Score Report shows that Aussies are not eating enough fruit (and vegetables), we sure do love chocolate.
A recent Roy Morgan Research survey shows that over 68 percent of us are eating chocolate of some type in an average four week period.
This is an increase of nearly three percent since 2013.
Our preference is chocolate bars with more than 53 percent of Australians eating them.
Over 19 percent of us are buying and eating chocolate boxes, with most of them being given as gifts.
It seems that our “Favourite” box of chocolates is the one with a wide selection of different types of chocolates, so there is plenty of choice for those eating them or offering them to others.
Chief Executive Officer of Roy Morgan Research, Michele Levine, said “And it is this act of sharing that gives boxed chocolate its special appeal: not only do those buying it for others experience the satisfaction of brightening someone’s day, but they’re frequently rewarded for their efforts when the receiver offers them their pick of the box! Naturally, this is not always the case: some people buy boxed chocolates for themselves, while others (especially around Easter and Christmas) may buy a box for a friend or loved one and receive their own box from someone else—but there’s no doubt that sharing these chocolates adds to the enjoyment.”